Naturally funny
Recently I have been taken smitten by the new ads out for The Natural Confectionery Co. by Fallon London. They just make you chuckle and are somewhat endearing. Also knowing that ads can still be produced using strong bits of copy over major art direction, in both commercial and press ads makes me happy as well.
Above is my favourite on the telly so far and unfortunately I can't post my favourite print ad because I can't source it online and can't scan the one I have in front of me. I've looked at it over & over and I keep laughing. It's just so silly and I'm a big dork, so I love it.
There is a pineapple sweet saying: "Did you know we contain only natural colours?' Then a wee bear sweet says: "I'm sorry. I don't speak pineapple."
Brilliant.
Will try to post it here soon.
Client: The Natural Confectionery Company Agency: Fallon, London Executive Creative Director: Richard Flintham Creative Associate: Dirk Van Dooren Creative: Matt Keon Agency Producer: Gemma Knight Production Company: MJZ Director: Tom Kuntz Producer: Nell Jordon Editor: Steve Gandolfi Editorial Company: Cut + Run