A twittersome bunch
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F5828c325-b001-4e33-a64b-c31bd71a4fae_286x400.jpeg)
Glasgow NHS Stop Smoking ad
Look similar?
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F0351a8c7-a220-4b38-b5ae-cba9575dabf2_400x174.jpeg)
Twitter - the original Bird in Blue
And, the NHS60 has brand guidelines. How quaint. Well, I suppose as long as no one copies /them/. And there are subtle differences, so I guess it's okay (read as: dripping with sarcasm - and if you didn't catch that, then you might miss read a lot of my posts!)
Being this designer, to me, would be slightly embarrassing. I dunno. I know twitter isn't huge amongst the non-computer obsessed, but still, those are the ones who judge designers most often. I would think a designer should know better.
I'm always waiting for someone to show me, when something is done so similar to something else, that it's in cahoots, in a good way, and I just missed it.
Maybe the stop-smoking ad is sponsored by Twitter!